"Producers Jerry Kasenetz and Jeff Katz have claimed credit for coining the term "bubblegum music", saying that when they discussed their target audience, they decided it was "teenagers, the young kids. And at the time we used to be chewing bubblegum and my partner and I used to look at it and laugh and say, 'Ah, this is like bubblegum music'." The term was seized upon by Buddah Records label executive Neil Bogart. Music writer and bubblegum historian Bill Pitzonka confirmed the claim, telling Goldmine magazine: "That's when bubblegum crystallized into an actual camp. Kasenetz and Katz really crystallized it when they came up with the term themselves and that nice little analogy. And Neil Bogart, being the marketing person he was, just crammed it down the throats of people. That's really the point at which bubblegum took off.""Ten to chew on for your weekend:
The Archies - Sugar, Sugar (Mp3)
1910 Fruitgum Company - Simon Says (Mp3)
The Ohio Express - Yummy Yummy Yummy (Mp3)
1910 Fruitgum Company - 1, 2, 3 Red Light (Mp3)
The Ohio Express - Chewy Chewy (Mp3)
The Jaggerz - The Rapper (Mp3)
The Ohio Express - Mercy (Mp3)
Lemon Pipers - Rice Is Nice (Mp3)
1910 Fruitgum Company - Goody Goody Gumdrops (Mp3)
1910 Fruitgum Company - Special Delivery (Mp3)
